Eddystone Beacon for Proximity Marketing:

Beacon market has emerged a lot in last 3-5 years of life span and people have started taking it seriously. Nowadays everyone in the Marketing industry are using beacon for broadcasting their marketing messages to the customers via their Bluetooth and publish the new offers which they have or for their customers.

Eddystone has brought spotlight on itself by making everyone concentrating on themselves as they have beacon technology implemented into the Google Chrome itself. It does not require any Beacon App to be installed in the phone for broadcasting their messages. Google Chrome itself receives the notification messages from the beacon, reads it and slides in the notification to the Phone. No Buzz, No Notification, No Message tone – nothing.

“Don’t find Customers for your products, find products for your customers” – Seth Godin

Beacon technology has been used in marketing for years, but Eddystone introduced a few important improvements. Eddystone is an open-source beacon language, so it can be programmed by any developer. And, perhaps most importantly, Eddystone and the Google beacon platform are extensible. This means they will continue to improve as more capabilities are invented and developed, using the same physical infrastructure.

Users do not need to have apps installed on their phones anymore and almost everything will run by Eddystone. Beacon can send the message up to 100meter range (Size of one Football Stadium) and gets the notification on the mobile screen whichever user have broadcasted.

Features which you can get with the Proximity marketing:

  • Beacon configuration for the customers and sent to them
  • Enter the 40-character message from the user panel
  • Enter URL which needs to be broadcasted to the people who have Bluetooth on
  • Broadcasted an message to people in the range of 100m (Size of an football stadium)
  • Publish your page and get more customers visiting your page, website, store, etc.
  • Check the battery status of beacon, broadcast message time interval, broadcast in defined range, turn ON/OFF beacon broadcast, etc.
  • Admin panel to control user accounts, beacon management, transferring beacons from beacon panel to customer panel, plan renewal or cancellation, etc.
  • More features can be discussed on further communication

We have taken step forward in the beacon technology and trying to move ahead always in beacon technology development skills. We have expertise with configuring beacons with Eddystone technology and developing admin panel to broadcast your message to your customers. Get your proximity beacon project to us and get it developed.

Drop an email to use with your requirement and we will get back to you with detailed features list and we can discuss it in detail.

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